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Barn Farm Drinks is a family-run business in its third generation, dedicated to cultivating, pressing, and bottling their own fruit into premium juice beverages.
The drinks are known for their exceptional flavour and have received numerous awards, along with strong local sales. However, their branding and label design was hindering success in trendy cities like London and Brighton.
Recognising that the branding needed to be brought up-to-date, Barn Farm Drinks asked me to redesign the labels for their two premium ranges: Gently Sparkling Pressé and Pressed Fruit Juice.
The new designs feature an update to the brand identity and colourful illustrations of the fruit. The loose, expressive styles across both ranges conveys a fresh, authentic feel. The full-bleed composition signifies a product that is bursting with flavour, yet there is plenty of white space to give the design a light, contemporary feel, to appeal to a modern audience.
– What the client said –
“We have worked with Joy on several projects over the past few years, every single one was an absolute pleasure. Joy was very professional, and really took the time to understand where we wanted to take the brand. Throughout all of the projects she used her vast amount of designing expertise and hit the nail on the head every single time without fail. I would recommend Joy in a heartbeat to anyone looking for a professional designer.”
Charlie Williamson | Business Development Manager
Barn Farm Drinks